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In today’s digital-first world, your website is like a virtual storefront.
It’s often the first taste customers get of your brand.
And let’s face it, first impressions matter – big time.
Did you know that a whopping 77% of diners check out a restaurant’s website before deciding to eat there or order online?
That’s a lot of potential customers you could be serving.
But with so many website builders out there, how do you pick the right one to create an online presence with customers lining up?
We’ve analyzed the top platforms based on their ability to drive orders and improve your bottom line.
So, let’s dive into the 9 best restaurant website builders to help your business grow online.
Wix is a versatile platform that caters to restaurants of all sizes.
If you’re not tech-savvy, don’t worry – its drag-and-drop interface makes creating a professional website a breeze.
What really sets Wix apart for restaurant owners?
It has an array of restaurant-specific features and templates.
These tools help you quickly establish a strong online presence and start taking orders, which is crucial in today’s digital-first world.
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Reviews and Ratings: 4.6/5 (Based on 19,000+ reviews on Trustpilot)
Best For: Small to medium-sized restaurants looking to quickly establish an online presence and start taking orders
Turn your website into a revenue-generating machine.
Squarespace is known for its sleek, modern templates that can showcase your restaurant’s aesthetic.
It strikes a nice balance between looks and functionality.
This makes it a great fit if you’re running an upscale restaurant or café and want to create a premium online presence.
Although it may not offer as much customization as some other options out there, Squarespace shines when it comes to creating eye-catching websites without a lot of hassle.
It’s like having a professional designer in your back pocket, minus the hefty price tag.
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Reviews and Ratings: 4.4/5 (Based on 1,000+ reviews on G2)
Best For: Upscale restaurants and cafes looking to create a premium online presence
If you’re looking for ultimate control over your restaurant’s website, WordPress might be for you.
Its open-source platform offers unmatched customization options, giving you the freedom to create exactly what you envision.
It’s flexible enough to handle restaurants of all sizes, from cozy cafes to multi-location chains.
But remember – WordPress’s flexibility means it has a steeper learning curve and requires more ongoing maintenance.
Where it really shines is in its SEO capabilities.
If you’re focused on boosting your local search visibility, it could be your ticket to the top of search results.
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Pricing: Free to use; quality hosting and premium themes/plugins can incur additional costs, which vary widely based on user choices
Reviews and Ratings: 4.4/5 (Based on 9,000+ reviews on G2)
Best For: Restaurants looking for maximum customization and strong local SEO performance
GoDaddy provides an easy-to-use website builder with integrated marketing tools, making it ideal for restaurants looking for a quick launch.
Its AI-powered website creator and built-in marketing features allow new restaurants to establish an online presence rapidly.
Now, GoDaddy might not offer all the options when it comes to advanced customization.
But if you’re prioritizing speed and simplicity, it offers an all-in-one solution that’s hard to beat.
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Reviews and Ratings: 4.6/5 (Based on 1,00,000+ reviews on Trustpilot)
Best For: New restaurants looking for a quick launch with built-in marketing tools
From website to profits: Let’s create your success story.
Shopify offers robust e-commerce features that can be easily adapted to create restaurant websites, making it a great choice if you’re focusing on boosting online sales.
Its powerful inventory management and analytics tools are its main assets.
These are particularly handy if you’re juggling multiple locations or if you’re spicing up your offerings with merchandise sales alongside your food menu.
Now, Shopify might be a bit more complex than you need if you’re just after a simple website to showcase your menu.
But if you’re seeking growth, the scalability factor makes it a strong contender.
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Reviews and Ratings: 4.4/5 (Based on 4,500+ reviews on G2)
Best For: Restaurants with a strong focus on online ordering and merchandise sales
Duda offers a website builder that focuses on speed and mobile responsiveness.
This can be particularly useful for restaurants seeing an uptick in mobile orders.
One of Duda’s standout features is its personalization engine, along with support for multiple locations.
These tools can be valuable if you’re managing a restaurant chain or looking to create more targeted customer experiences.
It’s worth noting that Duda tends to be pricier than some other options.
However, depending on your specific needs, the additional features might align well with your digital strategy.
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Reviews and Ratings: 4.6/5 (Based on 690+ reviews on G2)
Best For: Restaurants focusing on mobile ordering and personalized customer experiences.
Don’t just build a website. Build a thriving online presence.
Jimdo brings simplicity to the table for small restaurants and cafes venturing online.
It’s a straightforward, code-free solution that won’t leave you scratching your head or emptying your wallet.
The platform’s AI-powered editor can create a basic website in minutes, while the Creator tool offers more room for personal touches.
It’s designed for those who want to get online quickly without wrestling with complex features.
While Jimdo may not offer the advanced capabilities of larger platforms, it provides the essentials.
Small eateries can easily showcase their menu and start taking online orders – key ingredients for today’s digital-savvy diners.
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Reviews and Ratings: 4.3/5 (Based on 4,200+ reviews on Trustpilot)
Best For: Small restaurants, cafes, and food trucks looking for a simple, affordable online presence
Webflow stands out for high-end restaurants aiming to make a lasting digital impression.
With its visual editor and extensive customization options, Webflow allows for the creation of sophisticated, interactive websites.
The platform’s CMS capabilities add another layer of functionality, perfect for managing dynamic content like seasonal menus or special events.
However, it’s worth noting that Webflow isn’t a pick-up-and-go solution.
There’s a learning curve involved, and beginners might find it a bit daunting at first.
But if you’re willing to invest the time, the payoff can be significant.
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Reviews and Ratings: 4.4/5 (Based on 580+ reviews on G2)
Best For: High-end restaurants looking to create unique, memorable online experiences
Transform your website from menu board to profit center.
In the world of restaurant website platforms, BentoBox stands out as a specialist.
It’s laser-focused on serving up exactly what restaurants need.
From online ordering to reservations and marketing tools, BentoBox offers a full menu of digital solutions.
It’s designed to handle the unique challenges that restaurants face online, whether that’s managing an ever-changing menu or coordinating event bookings.
While BentoBox might come with a higher price tag than some general website builders, it’s important to consider the value it brings to the table.
For full-service restaurants looking to streamline their digital operations, this all-in-one platform could be a game-changer.
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Pricing: Custom pricing, starts around $119/month
Reviews and Ratings: 4.5/5 (Based on 5 reviews on G2)
Best For: Full-service restaurants looking for a comprehensive digital solution
When selecting a website builder, keep these key factors in mind:
With the majority of restaurant website visits coming from mobile devices, ensure your site looks great on all screen sizes.
Getting found online is as important as your physical location because 92% of searchers choose businesses on the first page of local search results.
Look for website builders with strong SEO tools to help you climb those local search rankings.
Your online menu should be as easy to update as your specials board.
Choose a website platform that makes showcasing and updating menu items a breeze.
In today’s digital dining landscape, online ordering isn’t just nice to have – it’s essential.
Look for website builders that make this process smooth for both you and your customers.
Recommended Reading: 11 Best Online Ordering Platforms to Boost Restaurant Orders
Many diners prefer to know wait times and join waitlists before arriving at a restaurant.
It’s all about convenience in the modern dining experience.
Your website should reflect your restaurant’s unique flavor or USP.
Ensure your chosen platform allows enough customization to truly represent your brand.
Choose a website builder that matches your tech comfort level.
Remember, the easier it is for you to use, the more likely you are to keep it updated.
Think about where your restaurant might be in a few years.
Pick a platform that can scale with your business as it expands.
Recommended Reading: How to Make a Restaurant Website: Turn Visitors into Diners
Selecting the right website builder is a crucial step in establishing a strong online presence for your restaurant.
The best choice depends on your specific needs, goals, and budget.
Take advantage of free trials and demos to find the platform that works best for you.
Remember, a great website is just the beginning.
To truly maximize your online success, you need a comprehensive digital strategy that goes beyond just having a pretty website.
This includes optimizing for SEO, managing your social media presence, and maintaining a stellar online reputation.
While these website builders offer great features, implementing a full-scale digital marketing strategy can be challenging, especially when you’re busy running a restaurant.
That’s where expert guidance can make all the difference.
At Restaurant Growth, we’ve helped thousands of restaurants not just build websites, but create digital strategies that drive real results – boosting orders, increasing revenue, and growing profits.
By investing in the right online tools and strategies, you can significantly increase your online orders, boost revenue, and set your restaurant up for long-term success in the digital marketplace.
Whether you’re looking to hit 7 figure-revenue or aiming for 18%+ margins, the right digital approach can help you get there faster.
Want to learn more about how to leverage these website builders and create a digital strategy that really moves the needle?
Book a free strategy call, and let’s explore how we can help your restaurant thrive in the digital age.
Yes, a website is crucial for modern restaurants. It serves as a digital storefront, allowing potential customers to find your menu, hours, location, and potentially place orders online.
For large restaurant chains, robust CRM systems like Salesforce, HubSpot, or Toast CRM are often good choices. These platforms offer scalability, multi-location management, and advanced analytics. The best choice depends on your specific needs, integration requirements,
The best platform varies depending on your restaurant’s specific needs. For user-friendly options, Wix or Squarespace are excellent. For more customization, WordPress might be ideal. For restaurant-specific features, platforms like BentoBox or Toast are worth considering.
A restaurant’s homepage should include:
Restaurants can leverage e-commerce in several ways:
Platforms like Shopify or WooCommerce can be integrated into your website to facilitate these transactions.
From strategic marketing planning to seamless execution, we’ve got you covered!